Real-Time Donation Matching for Fundraise Up
MatchNice makes real-time donation matching easy. Turn any donor into a matcher instantly to inspire more giving.
- Increase donation conversions
- Boost average gift size
- Acquire new donors
Description
Nonprofits embed a real-time matching banner directly onto their existing donation pages, instantly turning any donor, sponsor, or partner into a matcher. Matchers pledge a matching amount, donors give as usual, and MatchNice automatically tracks, applies, and displays the match in real time. No manual coordination, spreadsheets, or follow-ups required.
As donations come in, the banner shows live match progress, creating urgency and social proof that motivates donors to give more and give faster. Once a match is fulfilled, MatchNice handles the reconciliation and reporting, ensuring every matched dollar is accounted for clearly and transparently.
Designed to drive measurable results, MatchNice helps nonprofits increase conversion rates, grow average gift size, acquire new donors, and raise more revenue by making matching visible, credible, and frictionless, right where giving happens. MatchNice complements, and does not replace your existing systems.
Benefits
Higher Conversion Rates
Real-time donation matching on Fundraise Up pages creates urgency and social proof that motivates more donors to complete their gifts. MatchNice customers see a 2-4X increase in donation conversions.
Larger Average Gifts
Visible matching incentives encourage donors to give more, knowing their contribution is instantly doubled or amplified. MatchNice customers see a 2X increase in average gift size.
New Donor Acquisition Through Matching
Matching campaigns attract first-time donors who are more likely to give when their impact is multiplied. MatchNice customers have seen up to 2X increase in new donors from matching.
Faster Revenue Without Operational Drag
Crowdfund matches or use pre-secured matching funds. MatchNice automates the rest, eliminating manual tracking, follow-ups, and reconciliation work for nonprofit teams.
Pay-for-Performance Economics
Nonprofits only pay when matching dollars are successfully unlocked, aligning cost directly with fundraising outcomes. MatchNice customers have seen a 20X to 120X return on investment per match.
Pricing
MatchNice charges a 10% fee only on successfully matched dollars. We never touch donor funds or donor data, and donations continue to flow directly through Fundraise Up.
You only pay when a match is fulfilled, aligning cost directly with results. For example, a $1,000 match results in a $100 fee while generating $2,000 in total impact.
No Setup Costs. No Subscriptions. No Invoices.
No Setup Costs. No Subscriptions. No Invoices.
Pay-for-Performance Donation Matching
10%Success fee on matched funds only
MatchNice is a plug-and-play social donation matching platform that helps nonprofits unlock new revenue by making matching easy, real-time, and transparent. We integrate directly with your existing fundraising tools to activate individual, corporate, foundation, and donor-advised fund matches. We increase conversion rates, gift size, and donor acquisition without adding operational burden. You only pay when matching dollars are successfully unlocked.
- Real-time donation matching banners with live progress and countdowns
- Plug-and-play integration with existing fundraising platforms (copy + paste)
- Crowdfunded and pre-secured matching campaigns
- Support for individual, corporate, foundation, and DAF matches
- Verified, transparent matching to build donor trust
- Simplified reporting with clear impact metrics
- No setup fees, no subscriptions, no hidden costs
- Proven ROI: 20×–120× return across live campaigns
* The pricing here is for display purposes only. You should contact the partner for the most up to date and correct pricing information. We do not take any responsibility for this pricing information, which is provided by our partners. Pricing last updated: 04 Feb, 2026 12:00AM
FAQ
MatchNice is a social donation matching platform that helps nonprofits turn any donor or sponsor into a matcher and visibly amplify donations in real time.
MatchNice embeds a real-time matching banner directly onto your existing donation pages (including Fundraise Up), with no need to replace your current checkout or workflows.
Any individual donor, major donor, board member, corporate sponsor, or partner can act as a matcher by pledging matching funds directly to your nonprofit. No corporate red tape or employer matching involved.
MatchNice automatically tracks eligible donations, applies the match in real time, and clearly shows progress toward the matching goal. No spreadsheets or manual reconciliation.
Yes. Donation matching consistently drives higher conversion rates, larger average gifts, and increased total revenue by making impact visible at the moment of giving. Nonprofits using MatchNice see 2-4X donation conversions, average gift size, and total revenue.
MatchNice’s matching banner works with Squarespace, Wix, WordPress, and virtually any website by adding a lightweight HTML snippet to your site’s header.
Yes. MatchNice offers both light and dark display modes designed to fit most websites out of the box, and we also provide complimentary branding support to align the banner with your organization’s colors and visual identity if needed.
Yes. You can choose to display the matching banner on specific donation pages or keep it evergreen across your website, giving you full control over where and when matching appears.
MatchNice integrates with Fundraise Up to track real-time, anonymous donations against active matches and automatically calculate match fulfillment as gifts come in.
No. MatchNice is a complementary layer that enhances your existing tools by adding automated, transparent donation matching where it matters most.
No. MatchNice is designed to reduce operational burden by automating match setup, tracking, and reporting.
Yes. MatchNice allows nonprofits to export all matcher records, including pledge and fulfillment details, in a CRM-ready format for easy import into systems like Salesforce, Raiser’s Edge, and other nonprofit CRMs.
No. Donations continue to flow through your existing platform; MatchNice never touches donor money or stores donor payment information.
MatchNice deducts its 10% fee directly from fulfilled matching funds and facilitates payment from matchers via a secure credit card charge for pre-secured matches. Nonprofits receive the net matched amount, and MatchNice never deducts fees from donor contributions processed through Fundraise Up.
MatchNice charges a 10% fee only on successfully matched dollars, meaning you only pay when matching funds are unlocked.
Matchers who submit a pledge through MatchNice receive an automated email confirmation, a tax-deductible receipt for their matching contribution, and a post-campaign impact summary detailing how their match was used and the total giving it unlocked.
Once a match is fulfilled or ends, the banner updates automatically and MatchNice provides clear reporting on matched and unmatched donations to nonprofits and matchers.
Testimonials
Tim Turner
Founder & CEO of Satisfeed
I knew I didn’t have the time, talent, or resources to put together a campaign like this on my own. Having MatchNice step in and handle the heavy lifting made it feel manageable.
Hannah Lowe
President & Co-Founder L-CMD Research Foundation
We raised more with the match than we had in the previous 6 months. The match helped reinvigorate our donor base and added excitement and reminded people that we are here and we’re doing meaningful work.
Roy Whitley
President & CEO Rx Outreach
Our donor base doubled as a result of this, which was astounding for us… The match played a very significant part… It added credibility to who we are and who we serve in our fundraising efforts.
Stacy Dylan
Co-founder & Executive Director of Connecting to Cure Crohn'ss and Colitis
We were able to get 7 new donors, and there were five people who had not donated in 4 or 5 years. Our match proved that matching can attract and re-engage donors.
Joey Jovanovich
Development Coordinator Jewish Story Partners
Watching the progress in real time was addictive and exciting. Short, fast matches are more effective, people give when there’s a deadline.
Rachel Gitner
Director of Advancement Serendipity Center
We were overjoyed. We need dollars early in the school year to bridge gaps—this campaign helped us start strong and proved that early giving can work.
