Doing Good Digital
As a digital-first agency, we bring deep expertise in fundraising strategy, technology, and creative to help healthcare organizations and mission-driven nonprofits grow revenue, strengthen donor relationships, and make the most of their digital platforms.
Description
Doing Good Digital is a digital-first fundraising agency that partners with hospitals and mission-driven nonprofits to grow and optimize their digital programs. We specialize in combining strategic guidance, creative services, and technical expertise to help organizations reach their fundraising goals—and make the process smoother and more enjoyable along the way.
Our team has deep experience working with some of the largest hospital systems and nonprofit organizations across North America. From campaign strategy and donor journey mapping to email execution, platform integration, and custom builds, we simplify complex digital fundraising challenges and deliver tailored solutions that drive results.
Whether you’re scaling your digital program, integrating a new platform, or looking for a long-term partner to support your fundraising goals, Doing Good Digital is here to help you turn strategy into action—and make every digital touchpoint count.
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Services
Digital Fundraising Strategy
Doing Good Digital offers comprehensive digital strategy services to help hospitals and nonprofits grow and streamline their fundraising programs. We do more than consult—we partner with you to build and execute your campaigns from start to finish. Our services include donor journey mapping to design personalized, multi-touch experiences, full campaign calendar creation, strategic audience segmentation, and performance analysis. We handle everything from copywriting and creative to testing strategies and email deployment. Whether you need support for a single campaign or a year-round strategy, we help turn ideas into action and drive measurable results.
Technical Support & Optimization
Doing Good Digital provides hands-on technical support to help hospitals and nonprofits fully leverage their digital fundraising platforms. Whether you're using FundraiseUP, Luminate Online, Engaging Networks or more, we help you make the most of the tools you already have. Our services include custom-designed donation forms and landing pages, platform configuration, email setup, peer-to-peer, and automation support—all tailored to your goals and brand. We help streamline your backend processes, improve the donor experience, and ensure every feature is working to drive results. From day-to-day execution to long-term optimization, we’re here to make your digital systems work harder and smarter.
Website Design & Development
Doing Good Digital builds websites and campaign pages that are as functional as they are beautiful. We specialize in creating donor-friendly, mobile-optimized experiences that support your fundraising goals and reflect your brand. Whether you need a full website build, a microsite for a campaign, a peer-to-peer fundraising site or a refreshed landing page, our team handles everything from strategy and wireframing to design, development, and testing. We ensure your digital presence works seamlessly with your fundraising tools and is easy for your team to manage—so you can focus on what matters most: your mission.
Resources
FAQ
Digital strategy should not be an afterthought of companion emails that line up with your direct mail calendar. We advocate that organizations separate their digital investment from their annual direct response investment, and work with a dedicated digital agency. See our resources for more information.
Testimonials
Linda Hutson
Food Bank of Central Louisiana
"As a development director with little to no professional experience in digital fundraising and marketing, our partnership with Doing Good Digital was just what our food bank needed. After attending Feeding America’s Digital Strategy Institute in 2023, we learned that we didn’t need to know how to do everything ourselves but could partner with an experienced agency. That’s exactly what we found with Doing Good Digital. They provide the expertise and tools we need to enhance our digital acquisition, retention, and engagement programs."
Amy Ferguson
Beth Isreal Lahey Health
"In addition to being highly professional, fun, and holding themselves accountable for delivering high quality work, the team at Doing Good Digital has been a valuable partner in our efforts to build and scale up digital philanthropy outreach across our growing system of hospitals and clinical centers. The Doing Good Digital team has integrated smoothly into our existing direct response fundraising program, helping our digital strategy become more robust. Thanks to their expertise, during a time when resources are tight, especially in health care, our DGD team has consistently come to the table with a positive and creative approach that has helped us maximize our impact while staying on budget. They have helped us develop more efficient production work streams and provided regular analysis, keeping our decisions strategic and informed by data. We feel fortunate to have them as part of our team!"
Kathy Dalton
Intermountain Health
“A true partner.
We love working with Doing Good Digital! Their team is not only super skilled in digital marketing but also genuinely passionate about helping us achieve our mission. They've been friendly, creative, and incredibly effective since day one.
Thanks to their innovative strategies, our fundraising efforts have soared, and we’re connecting with more people than ever. They understand what nonprofits need and go above and beyond to ensure our success. We can't recommend Doing Good Digital enough—they're simply the best!”
